Reinvention and re-imagination
The opportunities presented by repurposing the High Street; the quirkiness of the old town; the success of Maylands; the amazing green and blue infrastructure; the potential of the Garden Communities; the regeneration of Two Waters and Apsley and the relationship with London place Hemel Hempstead in an enviable position.
Hemel Hempstead is on a journey of place-led renaissance predicated on people not buildings, animation not architecture, all driven by a desire of differentiation in how it develops and how it acts.
Read more about our Think Hemel visual identity here.
Hemel Hempstead has always been a prime business location and the focal point is Maylands Business Park, home to over 650 businesses employing over 20,000 people.
Ever since its development as a New Town, leisure and space have been part of the design DNA of Hemel Hempstead and people are still benefiting from these initiatives today.